Dashboard google3/9/2023 On the dashboard in full-screen mode, we have shown this in an example of the number of pages visited per session by the different marketing channels. This is because the development of these KPIs in this direction reflects better satisfaction of user needs. With these indicators you can predict the conversion probability quite accurately – it should usually increase with the decreasing bounce rate, longer time on page and an increasing number of pages per session. for various marketing channels – you can use the bounce rate, the time on page and the pages per session KPIs. We have provided some interesting examples of how these key metrics can be used.īasically, to evaluate the quality of the generated website traffic – e.g. Our second Google Analytics dashboard example examines, among other things, the following KPIs over the past 6 months: bounce rate, number of pages per session (pages/sessions), time (spent) on page, and average page load time. Finally, you will get an overview of the current traffic distribution for the most important marketing channels. Of course, this overview can also be adapted to the states and cities relevant to you. In the lower section of the dashboard, you will also find the number of sessions and bounce rates as well as conversions for different countries, which is particularly interesting for internationally operating. If, for example, there are significantly fewer organic visits to the landing pages for a specific product category due to ranking losses, you can analyze the causes promptly, and initiate appropriate countermeasures. For automated, detailed target monitoring, such as the daily number of sessions or conversions, you can also use our business intelligence alerts, which thanks to artificial intelligence and machine learning inform you independently, and automatically, of any target deviation. This enables you to identify deviations from objectives as well as trends and patterns. In practice, you will probably have more than one defined conversion goal, which you can easily add to our template.įurthermore, as an example, we have shown the chronological progress of the sessions, users and the average session duration for the last 30 days. All KPI examples are presented clearly, on a daily, weekly and monthly basis, allowing you to easily monitor your goals. Our first Google Analytics dashboard template - the Google Analytics Performance dashboard - is an operational dashboard that provides daily monitoring of a number of key performance indicators: number of sessions and users, bounce rate, average session duration, number of conversions, and conversion rate. We will illustrate this with the help of 5 selected custom Google Analytics dashboard templates. Here, professional dashboard creator software like datapine help you harness the full potential of your GA data and achieve sustainable, data-driven online marketing. However, the standard dashboards in Google Analytics have some limitations, such as visualization (choice of chart types, custom corporate dashboard designs, global dashboard design filters), analysis (drill-down, drill-through, complex dashboard filters, intelligent machine learning), and sharing (URL sharing, protected viewer area, interactive reports) of website data. Webmasters and marketers can use GA to view website statistics and perform A/B testing. Google Analytics (GA) is a web-based, free analytics tool with an estimated global market share of over 75 percent.
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